“Storytelling Is Everywhere”: Shengjie Wu on Design in Everyday Objects

Shengjie Wu is a designer specializing in brand identity, art direction, and book design. Originally from Shenzhen and now based in Los Angeles, he currently works at the Petersen Automotive Museum, where his interests in visual storytelling and design intersect with a broader cultural conversation around objects and mobility. Across his work, Shengjie is drawn to the idea of design as a bridge — something that can connect people, ideas, and places through carefully considered visuals.